Minggu, 20 Desember 2015

## Ebook Ethics in Public Relations: Responsible AdvocacyFrom Brand: SAGE Publications, Inc

Ebook Ethics in Public Relations: Responsible AdvocacyFrom Brand: SAGE Publications, Inc

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Ethics in Public Relations: Responsible AdvocacyFrom Brand: SAGE Publications, Inc

Ethics in Public Relations: Responsible AdvocacyFrom Brand: SAGE Publications, Inc



Ethics in Public Relations: Responsible AdvocacyFrom Brand: SAGE Publications, Inc

Ebook Ethics in Public Relations: Responsible AdvocacyFrom Brand: SAGE Publications, Inc

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Ethics in Public Relations: Responsible AdvocacyFrom Brand: SAGE Publications, Inc

Ethics in Public Relations: Responsible Advocacy is the first book to identify universal principles of responsible advocacy in public relations. In this engaging book, editors Kathy Fitzpatrick and Carolyn Bronstein bring together prominent authorities in the field to address theoretic and practical issues that illustrate the broad scope and complexity of responsible advocacy in 21st-century public relations.

  • Sales Rank: #537825 in Books
  • Brand: Brand: SAGE Publications, Inc
  • Published on: 2006-05-03
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .58" w x 6.00" l, .76 pounds
  • Binding: Paperback
  • 256 pages
Features
  • Used Book in Good Condition

Review
"This timely and thorough volume, edited by two communication professors at DePaul University, attempts to provide both a theoretical framework and some very practical strategies for what the authors call "responsible advocacy." Summing up: Highly recommended." (M.S Myers 2007-04-12)

About the Author

Kathy Fitzpatrick is an associate professor of communication at DePaul University in Chicago, where she directs the master’s degree program in public relations and advertising. In 2005, Fitzpatrick was named the Wicklander Fellow in Applied and Professional Ethics. She teaches a range of undergraduate and graduate courses in public relations, public relations ethics, communication law and crisis management.  Her research focuses on issues involving public relations, ethics and law. Fitzpatrick is the co-author of Public Relations Ethics and Journalism Ethics (with Philip Seib) and the author of articles in  Public Relations Review, Journal of Public Relations Research, Journal of Mass Media Ethics, Journal of Advertising, Journalism and Mass Communication Educator, Journal of Communication Management and Corporate Reputation Review. She is a licensed attorney, an accredited member of the Public Relations Society of America (PRSA) and a past president of the PRSA Dallas Chapter. In 2002, Fitzpatrick was elected to head the PRSA Educators Academy. She served for six years on the PRSA Board of Ethics and was a member of the task force that developed the Member Code of Ethics 2000. She is a member of the Arthur W. Page Society and serves on the editorial review boards of Journal of Public Relations Research, Public Relations Review, and Journal of Mass Media Ethics.



Carolyn Bronstein (Editor) is an Assistant Professor of Communication at DePaul University in Chicago, where she teaches undergraduate and graduate courses that focus on the cultural impact of public relations and advertising in a global society. Her research examines the role of the mass media in the social construction of women and women’s issues, with emphasis on mainstream news and advertising. She received the Nafziger-White research award from the Association for Education in Journalism and Mass Communication (AEJMC) for tracing the relationship among advertising trends in the 1970s, gender consciousness, and the development of the American feminist antipornography movement. Her work appears in a variety of mass media journals, including Journalism and Mass Communication Quarterly, Journalism and Communication Monographs, and Journalism and Mass Communication Educator.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Five Stars
By Krishna Jackson
Book was in excellent condition.

1 of 1 people found the following review helpful.
Decent Ethics Text
By Primus
Good Ethics Text. I had to use it for a class, I still refer to it for every day use.

0 of 0 people found the following review helpful.
Ethical Public Relations is not an oxymoron
By T. McCool
This textbook compiles several articles written by various researchers on ethical public relations. While you may think that ethical public relations is an oxymoron, it doesn't have to be. The theories here are grounded in Kantian deontological ethics and provides both theory and practicum. The importance of ethical practices in public relations is an extremely important topic, especially in the current times we live in, when unethical spin and questionable information is widely disseminated on the Internet. Although this is a scholarly book, it should be read by all public relations practitioners.

See all 4 customer reviews...

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## Ebook Ethics in Public Relations: Responsible AdvocacyFrom Brand: SAGE Publications, Inc Doc
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